I just finished reading Cat Seda’s book How to win Sales & Influence Spiders: Boosting Your Business & Buzz on the Web. This book is a huge task and Cat covers a lot of ground in a way that readers will find appealing. Some of the topics covered are from “Winning the SEO Battle” to “Blogging for Business.” Cat does a good job of introducing readers to many critical topics. Topics that any successful business who is engaging in Internet Marketing needs to master! The book is 188 pages and according to the publisher, New Riders, is aimed toward the Beginning/Intermediate reader on the topic of Internet Marketing-I’d say that is an accurate description.
Cat has en engaging style of writing and does not overwhelm readers with a bunch of technical terms. She shares real life examples in each chapter of How to Win Sales & Influence Spiders-I think readers will find this useful and very interesting. One of her strongest chapters is called “Unleashing an Affiliate Force.” She does a great job of explaining the pro and con of adding affiliates to your business mix. As you can imagine the information that Cat Seda presents is meant to be a primer and hopefully help you the reader know what questions you need to ask to be successful in Internet Marketing.
If you are starting out in Internet Marketing I think you will find Cat Seda’s book to be a good starting point in your learning curve. Enjoy this book, I did, and it serves as a reminder that there are a multitude of issues that you must do well to be successful in Internet Marketing! Enjoy the Journey!