Denver Tree Service

Filed Under (Uncategorized) by Steve Mertz on 21-12-2010

A client asked me about using Dex Knows for his Internet marketing efforts. He wants to show up in the category for Denver Tree Service. Back in the day, all he had to do was to buy the biggest ad in the Dex Yellow Pages and he could make a very good living…times have changed.

I always believe that when anyone tells you how they can help you  in Internet marketing; you should check them out. So, I put in the search phrase Denver Tree Service and found Dex Knows on page 5. I don’t know many people that will go to page 5 when they are looking for a tree service in Denver. Furthermore, if you do click on their listing for Denver Tree Service you simply see a lot of listings that make it difficult to make informed decisions.  If Dex was really a search engine powerhouse shouldn’t they be on page 1? Just food for thought when you are making those budget decisions for Internet Marketing.

Divorce Attorney Marketing

Filed Under (Internet Marketing) by Steve Mertz on 21-12-2010

The search term Divorce Attorney Aurora Colorado can be a pretty competitive heading. The attorneys in Aurora are seeing a great deal of SEO efforts from their counterparts in Denver!

As I was purusing the heading of Divorce Attorney Aurora Colorado I came across this interesting search:

          Home page not searchable in Google – Indexing Problem? – Webmaster …Dec 30, 2008 … Look here for an Aurora Colorado Divorce Attorney, Parker Colorado Divorce Attorney, or Greenwood Village Colorado Divorce Attorney. …
www.google.com/support/forum/p/Webmasters/thread?tid…hl… – Cached Get more discussion results

Pretty impressive, right? Well, the owner of the site said this in the Google forums:

My home page, http://alterfamilylaw.com, no longer shows up through a google search. Other pages in the subdirectory do show up easily. This has been going on for about three to four weeks now, so time hasn’t fixed it. I can copy and paste text (with quotes) from my subpages into google and those pages come up first (because the text is original). However, when I do the same with my home page, Google does not find anything. I do not have this problem with the other search engines. I have no penalty (as fas I know). My home page has a PR of 1, which may be low, but the subpages all have a PR of 0. Google can only find the home page if I type “alterfamilylaw.com”. That is fairly useless. My server has experienced no errors or down time. I can’t for the life of me figure this one out. Can anyone take a look and give me a few suggestions on how to fix or approach this? It’s a fairly significant issue since there has been a large drop-off in new client contact since this occurred. Thanks, all.

Here was some great advice he received:

From you’re homepage:

For seo and landing page purposes:

Look here for a Denver Colorado Family Law Attorney, Aurora Colorado Family Law Attorney, or Parker Colorado Family Law Attorney .  Look here for a Greenwood Village Colorado Family Law Attorney, Highlands Ranch Colorado Family Law Attorney, or Centennial Colorado Family Law Attorney. Look here for an Englewood Colorado Family Law Attorney, Castle Rock Colorado Family Law Attorney, or Arapahoe County Colorado Family Law Attorney.  Look here for a Douglas County Colorado Family Law Attorney, Denver Colorado Family Law Lawyer, or Aurora Colorado Family Law Lawyer. Look here for a Parker Colorado Family Law Lawyera, Greenwood Village Colorado Family Law Lawyer, or Highlands Ranch Colorado Family Law Lawyer. Look here for a Centennial Colorado Family Law Lawyer, Englewood Colorado Family Law Lawyer, or Castle Rock Colorado Family Law Lawyer. Look here for an Arapahoe County Colorado Family Law Lawyer, Douglas County Colorado Family Law Lawyer, or Denver Colorado Divorce Attorney. Look here for an Aurora Colorado Divorce Attorney, Parker Colorado Divorce Attorney, or Greenwood Village Colorado Divorce Attorney. Look here for a Highlands Ranch Colorado Divorce Attorney, Centennial Colorado Divorce Attorney, or Englewood Colorado Divorce Attorney. Look here for a Castle Rock Colorado Divorce Attorney, Arapahoe County Colorado Divorce Attorney, or Douglas County Colorado Divorce Attorney. Look here for a Denver Colorado Divorce Lawyer, Aurora Colorado Divorce Lawyer, or Parker Colorado Divorce Lawyer. Look here for a Greenwood Village Colorado Divorce Lawyer, Highlands Ranch Colorado Divorce Lawyer, or Centennial Colorado Divorce Lawyer. Look here for an Englewood Colorado Divorce Lawyer, Castle Rock Colorado Divorce Lawyer, or Arapahoe County Colorado Divorce Lawyer. Look here for a Douglas County Colorado Divorce Lawyer.

I’m surprised that you are not banned:
ASAP remove the hidden text below “For seo and landing page purposes:” , double check the whole site against guidelines (http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35769)
And submit a reconsideration request detailing the changes.

It looks like he did follow the advice because he is now showing up on page 2 for the search term Divorce Attorney Aurora Colorado. I still see a lot of keyword stuffing from attorneys so I thought it might be a good idea to review this practice and to let all you attorneys know that Google is well area of this tactic and when they find you…you will be punished!!

I went to his site and he still does some stuffng:

Alter Family Law provides divorce and family law services to all Metro-Denver Colorado including Aurora, Centennial, Englewood, Greenwood Village, Littleton, Highlands Ranch, Parker, Castle Rock, Arapahoe, Douglas, Adams, and Jefferson Colorado and surrounding areas.

If you insist on doing this stuff, you would be better served to have a hyperlink to a page that is specific to each of those areas. For example, have a page that is dedicated to Divorce Attorney Denver. It will only help you in the long run!!

Denver Personal Injury Attorneys

Filed Under (Uncategorized) by Steve Mertz on 16-12-2010

You can bet that the Google search for Denver Personal injury attorneys will provide you and your SEO efforts with plenty of challenges! The majority of personal injury lawyers get their business from automobile accidents in the Denver area.

So, let us puruse the category for Denver Automobile Accident Lawyers since we have had so much fun at some of the SEO efforts here…We have found another winner. Here is the message you get from one of the searches:

personal injury

***MONITOR–WEB IS ALIVE*** on 10.221.68.25 ***CHECKING FILES ON LOCAL SERVER*** Checking d:\data\iis\mailroot\Badmail: No Files Found. …

That’s a pretty darn impressive result for the search Denver Automobile Accident Lawyers! Such a competitive heading where maximum SEO efforts should be expended including: link building, great content, website spider-ability and use of social media-only to get that error message. All you funseekers out there would be wise to do a search for your primary searches occasionally!!

Denver Automobile Accident Lawyers

Filed Under (Internet Marketing) by Steve Mertz on 15-12-2010

Yesterday I was having fun with Google’s explanation about their search links. Google justified their links by saying that their goal is to provide users “with answers as quickly as possible and presented in a way that’s easy to read and understand.”

Well, they may be ocassionally right! Consider the search for Denver Automobile Accident Lawyers. Right on page one of the search you see the following results:

Great Success ! Apache is working on your cPanel® and WHM™ Server. If you can see this page, then the people who manage this server have installed cPanel …

So imagine, you do all of those SEO efforts to attain the main page and a potential client with a million dollar suit can’t even access your website…Google may have a valid point in this case 😉

So, let’s modify the search and try Denver Auto Accident Lawyers…there they are on page two, with the same message-Ouch!!

Give that webmaster a big Christmas bonus!!

Google’s Search Links

Filed Under (Google Search, Uncategorized) by Steve Mertz on 14-12-2010

The complaints keep rolling in about Google’s search links and the fact that their links are above those of non-Google sites in the results page. Search results are definitely skewed these days-sometimes it’s hard to figure out whats going on. For example if you do  a search for divorce attorney Aurora Colorado you see the place page ads for attorneys and under you see the top ten searches for divorce attorney Aurora Colorado. Life is good so far.

However, if you do a search for Denver auto accident lawyers you get dramatically different results. The entire first page is consumed with 7 place page ads-there are four organic searches on page one.  So much for all those SEO efforts!  It’s interesting to note that the search results will vary by the time of the day as well….

Google responds to its critics:

their goal is to provide users “with answers as quickly as possible and presented in a way that’s easy to read and understand.”

Sure…. Google’s new money maker program presents new challenges but in the end if customers aren’t satisfied with Google searches they will go elsewhere-to be continued 🙂

The search engine wars continue!