Don’t Irritate the Google Gods!

Filed Under (Google News) by Steve Mertz on 02-05-2012

Be Good or Else...

Most people have been tempted to find out just exactly where the line in the sand is according to Google. You want to be on page 1, number 1, but you don’t want to get spanked on the way. Well, a friend of mine, who is also a blogger, found out just where that line is….

She has a very active blog, with a great Moz rating and (had) a PR of 4-it’s now 0!! How did this happen to my little entrepreneurial friend? She put together a little advertising program for companies. She would write articles for you and in certain of her blog posts, shoot a link to their site for their keywords.

Her endeavor was fairly profitable, bringing in about $12,000 a month-a true American success story! Then one day she got the nasty from Google-this looks illegal etc and we have de-indexed your site etc…

So, FunSeekers, before you become too aggressive with your advertising business; remember my friend and be prepared to pay the Piper!

Photo Credit: stateofsearch.com

Converting Web Site Visitors

Filed Under (Google News) by Steve Mertz on 10-04-2007

Google has a helpful article over at Conversion University titled  Five Objectives of website Copy. A special thanks to Knox for pointing out this great resource. The crux of the article is: “Informative text is reassuring to visitors and it gives search engines something to crawl.” Amen! Read the rest of this entry »

Google, Yahoo and MSN Agree on One Thing

Filed Under (Google News, MSN, Search Engine Optimization, Tools, Yahoo) by Steve Mertz on 21-11-2006

The big three have agreed that there will be a standard protocol for submitting web pages to their crawlers via site maps. I’ve been begging Knox to get a site map on this blog so I hope he reads this!

I have no problems putting a Google site map on any of my blogs but there are those who don’t want a Google site map watching there very move. SEO Blackhat once had a post about the effectiveness of a Google site map Vs making your own. I believe they came to the conclusion that building your own was better but I could not find their post-Sorry! Regardless, every SEO person would tell you to have some form of site map-so do something!

The standard protocol was announced at PubCon in Las Vegas and just read the love between these three:

 Official Yahoo Blog: “By offering an open standard for web sites, webmasters can use a single format to create a catalog of their site URLs and to notify changes to the major search engines. This should make is easier for web sites to provide search engines with content and metadata.”

Official MSN Blog:  “So, why are we excited to work on this? Because by agreeing on a standard, we can provide site owners with one simple way to share information with every search engine. You just publish a sitemap, and every engine is instantly able to read and use the data to more effectively index your site. Since this is a free, widely supported protocol, our hope is that this will foster an even broader community of developers building support for it.”

Official Google Blog: “If any website owners, tool writers, or webserver developers haven’t gotten around to implementing Sitemaps yet, thinking this was just a crazy Google experiment, we hope this joint announcement shows that the industry is heading in this direction.”

The only thing sweeter than this is for everyone who bought Google at $220 a share and watched it cross $500 large today!

Thanks: SearchRank

Steve Mertz
Sitemap Love!
 

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