Pennsylvania Self Storage Association

Filed Under (Professional Speaker SEO, Uncategorized) by Steve Mertz on 03-03-2008

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Self storage units are top of mind for me today. A friend of mine was looking on the internet for the website of her storage unit. When she found it she was shocked to see how little information it really offered-lessons that I promise to share when I speak to the Pennsylvania Self Storage Association!

The website was old, it’s latest copyright was 2003. Those were the good old days when you just put your corporate brochure on a website and hoped that someone would find your site. If it’s been a while since you looked at your website for self storage please take a peek and be sure you include information that potential clients need. Some of that would include hours, after hours call numbers, location-don’t just give an address but include cross streets and well known landmarks. Especially for women-mention about security features and the lighting at your self storage. You can be sure that when I speak later this month at the annual conference of the Pennsylvania Self Storage Association, we will definitely cover these critical area for online marketing success!

PS I had a great time speaking and meeting members of the Pennsylvania Self storage Association. A special thanks to My Storage Works.

Steve Mertz
Self Storage SEO

Women of SEO

Filed Under (Professional Speaker SEO) by Steve Mertz on 17-07-2007

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One of my favorite SEO reads is Rae Hoffman, also known as Sugarrae. Today she has a great post on A note to my fellow women of SEO – with a subtitle of Rants in Bitchland! Rae know how to attract readers and encourage foolish men to comment :0 But not me! Read the rest of this entry »

Keywords and Search Engine Optimization

Filed Under (Internet Marketing, Professional Speaker SEO, SEO) by Steve Mertz on 08-03-2007

Professional SpeakerThis weekend I’m going to my monthly meeting for professional speakers and one of the presenters is talking about writing great copy for marketing material. She will be discussing writing great copy that engages your audience and meeting planners so you can be hired and not starve as a professional speaker! This of course, got me to thinking about keywords and search engine optimization. As a professional speaker I can tell you that my peers are some of the worst offenders for having web sites, blogs and marketing material with no regard to keywords and search engine optimization-for all of my competitors, please don’t change! Read the rest of this entry »

SEO Analysis Shreveport Convention

Filed Under (Professional Speaker SEO) by Steve Mertz on 24-01-2007

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Teresa SEO AnalysisTeresa Allen is a member of National Speakers Association and owner of the site we are reviewing today, Shreveport Convention. The site is an ambitious effort to be the meeting planner’s one stop! Teresa currently uses Yahoo and Google pay per click advertising programs. Her goal is to get more organic growth from this site and have it show up high in the search engines.

Let’s first look at the title bar where we see: Read the rest of this entry »