Denver SEO Speaker | Business Blogging Consultant

Business Blogs and SEO are two of the hottest terms around these days. A day doesn’t go by and I read or hear about a newly minted SEO expert I’ve been seeing more searches for the phrase “How to implement a Blog on your Website.” So, being a dutiful servant of the reading public-I began to do some research. There are some “experts” who would offer you the following advice:

The main reasons for having your blog as part of your actual domain is that a blog on your domain can attract links to other areas of your site, increase visibility, improve publicity efforts, build trust, and raise your search rankings. Do you think this is the best SEO advice you’ve read this year? Read the rest of this entry »

I found a great article by Randfish on Startups and Search Engine Optimization (SEO). It’s called I’m Getting Pretty Tired of Startup Advice that Doesn’t Include Any Mention of SEO-amen!! Randfish is commenting on several articles talking about SEO and makes this cogent observation:

Let me be clear on this point-not one of those posts has the word “SEO” in it, nor makes any clear reference to getting traffic from search engines. I’m forced to ask myself-are these people idiots? Well, are you? Read the rest of this entry »

I’ll be talking SEO and website optimization in Harrisburg, Pennsylvania on March 20th. The Pennsylvania Self Storage Association has invited me to speak to their members. Interestingly enough, the Association found me when they did a Google search for Website Optimization Speaker-you never know what related phrases will bring you SEO business!

It’s always great to speak to receptive audiences and educate them on the difference Read the rest of this entry »

Writing great copy for your website and using sound SEO principles can be one of the same. Potential customers must think that the copy is written just for them and the search engines must believe the same. If these two needs are not addressed you will find it difficult to succeed with an online marketing program.

For your SEO efforts you want each page to have its own meta description. This is something that your customers don’t see but the search engines must see a strong description summarizing the unique content on each page! Ask your propeller head how you can incorporate this Read the rest of this entry »

I’ll be categorized as an Internet marketing speaker - not a search engine optimization speaker. This was the gist of a conversation that took place with a Speakers bureau this morning. She told me that most seo speakers either go into Internet marketing or Ecommerce - how could I argue with that? By the way, don’t even think of asking about search engine marketing speaker or blogging speaker - it’s not going to happen - unless Danny Sullivan wanted one of those categories added! Read the rest of this entry »

Teresa Allen is a member of National Speakers Association and owner of the site we are reviewing today, Shreveport Convention. The site is an ambitious effort to be the meeting planner’s one stop! Teresa currently uses Yahoo and Google pay per click advertising programs. Her goal is to get more organic growth from this site and have it show up high in the search engines.

Let’s first look at the title bar where we see: Read the rest of this entry »

I will be the guest speaker for SpeakerNet News Teleseminars on January 16th at 7:00pm Eastern (6pm Central, 5pm Mountain, 4pm Pacific) The length is 60 minutes and the cost is $25. I have been asked to speak on Getting Your Web Site to the Top of the Search Engines. I’m honored to be the guest expert for SpeakerNet News and as regular readers know one of my favorite tools for cracking the top 10 of a Google search is blogs! I learned a ton about search engine optimization while taking Sales Presentations Training to the number 1 spot for a Google search. While I love blogs and appreciate the power they have with search engines-I will also be covering a fair amount of SEO techniques for web sites.

I’ve come to really appreciate great web site design and how it all starts with the code and making your web site search engine friendly. One of the topics that I’ve been asked to cover is How to determine if your web site designer has any ideas about SEO! We’ve all seen great looking sites that will never be found by Google! This will be a topic that every one should consider before hiring any web designer. Some of the other areas I will discuss include identifying the categories you want to dominate, Keyword and keyword phrase usage, tools for monitoring your sites results and the all important call to action!

I hope you can listen in but for those of you who have conflicts you can order my SEO talk on CD or MP3 if you prefer. If you have any great suggestions on topics that absolutely should be covered please comment or shoot me an email.

Steve Mertz
SpeakerNet News Speaker